Information

New Article: “Pattern and Structure of Approach to the Industrial Market”

“Pattern and Structure of Approach to the Industrial Market”, contributed to the February 2016 edition of Research and Development Leader published by Technical Information Institute

Recent Information

28-06-17NewsNew Book: “Global Marketing: Contemporary Theory, Practice, and Cases”
20-03-17NewsNew Article: “Tasks and Directions Relating to Global Communication of B2B Enterprises – as a Sales Complementary Function Viewed from the Purchase Process”
20-02-16NewsNew Article: “Pattern and Structure of Approach to the Industrial Market”
15-10-15NewsNew Article: “Integrated Communications in the B2B Market Place”